Valued Opinions
Toluna
Our rating
3.0 / 5
3.0 / 5
Earning potential
2 / 5
2 / 5
Payment reliability
4 / 5
3 / 5
Hourly pay
About £4 an hour long-term, one UK reviewer's estimate (MoneyHonesty, March 2025)
$2.20 to $3.43 an hour in two five-hour tests (DollarBreak, October 2024; The Ways to Wealth, January 2025)
Survey length
Typically around 15 to 20 minutes (Dynata help centre); 20 to 30 for one UK reviewer
Depends on the study (Toluna); about 20 minutes on average for one DollarBreak tester
Minimum cash-out
$10 in 2021; the terms allow up to $50
Gift cards from about $10; PayPal from about $30 (US)
Payout time
Digital rewards by email within 24 hours (Dynata help centre); some UK members report up to six weeks
Up to 3 weeks
Before your first cash-out
Phone verification by code and a one-time Veriff ID check can be needed; two redemptions per 24 hours
A verified email address is needed before points start to accumulate
Cash-out methods
Gift Cards, Charity, Airline Miles
PayPal, Gift Cards
When screened out
Credited for the first 5 screen-outs in any 24 hours; amount not stated (Dynata help centre)
No points
Ways to earn
Surveys, Product tests, Offers
Surveys, Games, Referrals
Apps
No app; works in a mobile browser
App Store 4.6, Google Play 4.5
Minimum age
17 or over in the US, 16 in the UK
16 or over; rewards won by under-18s go to a legal guardian
Trustpilot
3.9 from 2,723 Trustpilot reviews (US)
4.2 from 256,833 Trustpilot reviews
Running since
Established in 2004; run by Dynata
Founded in 2000
Joining
Open sign-up
Open sign-up

Valued Opinions

Pros

  • ✓ Run by Dynata, a long-established research company
  • ✓ Credit shown in dollars, reward stated up front
  • ✓ Local sites in the US, UK and over a dozen other countries

Cons

  • × Gift cards only, no PayPal
  • × Terms set a $50 minimum unless a lower option is offered
  • × Terms expire credit a year after it posts

Toluna

Pros

  • ✓ Country sites in about 50 countries
  • ✓ Up to 50,000 points for a long survey
  • ✓ 500-point welcome bonus and 100 points per profile survey

Cons

  • × No points for screen-outs
  • × Points expire 12 months after you earn them
  • × Rewards take up to three weeks

The Verdict

Valued Opinions and Toluna differ most on whether you are paid when you get screened out. When a survey screens you out on Valued Opinions: Credited for the first 5 screen-outs in any 24 hours; amount not stated (Dynata help centre). On Toluna: No points. Payout time on Valued Opinions: Digital rewards by email within 24 hours (Dynata help centre); some UK members report up to six weeks. On Toluna: Up to 3 weeks. If both accept members in your country, joining both gives you more surveys to choose from on any given day.

Valued Opinions vs Toluna FAQ

Which pays better, Valued Opinions or Toluna?

Both score 2 out of 5 for earning potential in our reviews. Valued Opinions: About £4 an hour long-term, one UK reviewer's estimate (MoneyHonesty, March 2025). Toluna: $2.20 to $3.43 an hour in two five-hour tests (DollarBreak, October 2024; The Ways to Wealth, January 2025).

Which has the lower minimum cash-out, Valued Opinions or Toluna?

They are level. Valued Opinions: $10 in 2021; the terms allow up to $50. Toluna: Gift cards from about $10; PayPal from about $30 (US).

Which pays out faster, Valued Opinions or Toluna?

Valued Opinions is faster by the figures in our reviews. Valued Opinions: Digital rewards by email within 24 hours (Dynata help centre); some UK members report up to six weeks. Toluna: Up to 3 weeks.

What happens when Valued Opinions or Toluna screens you out of a survey?

Valued Opinions: Credited for the first 5 screen-outs in any 24 hours; amount not stated (Dynata help centre). Toluna: No points.

Can I use both Valued Opinions and Toluna?

Yes. Joining one does not stop you joining the other, as long as both accept members in your country and you keep to each platform's own account rules.

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